Analytics Integration · 2024
Sable Studio
From 6 hours/week to 2 hours. 100% of KPIs now in one dashboard.
01 — Problem
Creative studio with 12 team members was spending 6+ hours per week pulling numbers from three different platforms into a spreadsheet. Leadership made pricing decisions based on data that was always 3 weeks old.
02 — Approach
Consolidated tracking into GA4 + Looker Studio. Built a single dashboard covering project profitability, time tracking efficiency, and client acquisition by channel. Automated a weekly email digest to leadership.
03 — Result
Weekly reporting time dropped from 6 hours to 2 hours. Leadership now reviews a live dashboard instead of a stale spreadsheet. Sable used the profitability data to reprice their retainer packages within 60 days, increasing average retainer value by 22%.
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